Case Study: Trex Outdoor Furniture achieves 8x revenue growth with Wpromote

Leveraging Paid Social for Trex Outdoor Furniture

Trex Outdoor Furniture needed to raise brand awareness and improve revenue from social channels while highlighting product strengths like durability, low maintenance, and its 20-year warranty. Wpromote was brought in to help with paid social marketing, including audience targeting, ad testing, and promotional campaigns.

Wpromote used lookalike audiences, demographic targeting, A/B ad testing, multi-product ads, and remarketing, plus holiday promotions like Labor Day and Black Friday/Cyber Monday. The result was an 8x revenue increase, a 256% lift in ROAS, and improved CPC efficiency, with Trex Outdoor Furniture also growing its social following by over 600%.

Trex Oudoor Furniture

Jon Hueni

National Sales Manager