Case Study: Marriott Hotels achieves higher local search rankings with Wpromote

Growing To Dominate Local Competitors

Wpromote was engaged by a Marriott hotel that was struggling with its local search engine visibility. The challenge was that the hotel's website only contained generic content, causing it to lose visibility to competitors in local search results.

Wpromote developed and executed a comprehensive local SEO strategy. This involved creating a targeted keyword plan based on each property's location and amenities, rewriting website content to include these terms, and auditing all existing local citations. As a result of Wpromote's work, the hotel's website now achieves higher rankings than its top three competitors, with 48% of its targeted keywords appearing on the first page of Google.

Marriott Hotels