Case Study: Vionic achieves stronger brand awareness among younger audiences with Wpromote

Delivering Results While Doing Good

The customer, Vionic, aimed to boost brand awareness with a younger demographic while also supporting a positive social cause. The vendor, Wpromote, utilized Facebook Insights to identify a strategic opportunity for them.

Wpromote's solution was to create and launch Vionic's first-ever scholarship initiative. This campaign successfully generated over 400 entries and drove 11,000 new sessions to the site. Most notably, it resulted in a 38% increase in engagement from the 25-34 age group.

Vionic