Case Study: HorseProperties.net achieves 47% traffic growth with Wpromote SEO and website redesign

A Wpromote Case Study

Preview of the HorseProperties.net Case Study

An Extensive National SEO Approach for Horseproperties.net

HorseProperties.net, the world’s largest equestrian real estate website, partnered with Wpromote to boost property and website viewership, agent leads, and brand awareness. The company’s challenge was to redesign its site with SEO and user experience in mind, while also improving organic rankings for broad and state-specific search terms and increasing traffic and pages per session.

Wpromote implemented a SEO-friendly website redesign, improved navigation, organized properties by state, and added filtering by location and price. Wpromote also launched a national and state-specific SEO strategy targeting broad and long-tail keywords, which helped HorseProperties.net achieve a 47% year-over-year increase in overall traffic, a 62% increase in pageviews, and first-page Google rankings for 24 tracked keywords.


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