Case Study: Wise boosts awareness of delivery drivers with WPR Agency

Wise earns 12 national hits with WPR Agency

The customer, Wise, a self-employment technology specialist, faced the challenge of raising its brand awareness to position itself as a champion for delivery drivers. To address this, they worked with the vendor WPR Agency on a public relations campaign.

WPR Agency implemented a solution by conducting public research to identify a desire for outdoor work and then finding Britain's most picturesque delivery route. They produced an engaging video showcasing the benefits of a delivery driver's life in that location. The campaign achieved significant results for Wise, including 12 national media hits and 100% key message inclusion in all coverage.

Wise