Case Study: Flaming Grill boosts social engagement with WPR Agency

Flaming Grill boosts engagements by 265% with WPR Agency

WPR Agency was hired by Flaming Grill, a pub brand, to build its recognition on social media. The challenge was to define a clear tone of voice and transform the brand's personality to significantly increase its reach and engagement.

WPR Agency addressed this by first hosting a workshop to define the brand's personality and tone. They then revamped Flaming Grill's Instagram and Facebook strategy, injecting humor and relatability by focusing content on audience conversations about British pub life. The results included a 265% increase in engagements, a 158% increase in reach, and over 350k organic video views, exceeding their engagement KPI by 30.6%.

Flaming Grill