WPR Agency
152 Case Studies
A WPR Agency Case Study
The customer, Drayton Manor, faced the challenge of capitalizing on a timely public relations opportunity after a celebrity's humorous comment. WPR Agency provided public relations services to help generate positive media coverage from this event.
WPR Agency implemented a swift solution by naming a meerkat after the celebrity and issuing an announcement. This resulted in a significant feature on ITV's Loose Women, along with coverage on the show's official Twitter account and in multiple regional press outlets. The campaign successfully generated widespread positive engagement and discussion for Drayton Manor.