Case Study: Little Baby Bum achieves 100% uptime and faster response times with WP Engine

WP Engine delivers Improved Site Stability and Response Times for Little Baby Bum

Little Baby Bum, the El Bebe Productions video brand with 7.3 billion YouTube views, uses littlebabybum.com to showcase and sell digital products to parents of young children. The site, originally on a VPS, suffered frequent downtime, DDoS attacks and technical issues the team couldn’t reliably manage.

El Bebe migrated to WP Engine’s managed WordPress platform for expert support and features like staging, automatic backups and snapshots. As a result, response times dropped dramatically, uptime reached 100%, the site gained DDoS protection, and the team can now focus on creating content instead of managing servers.

Little Baby Bum

Derek Holder

Owner