Case Study: Medium Rare reaches millions and raises funds for charity with WP Engine

Medium Rare reaches 9 million viewers and raises six figures with WP Engine

Medium Rare, an entertainment company specializing in celebrity-fueled live events, faced the challenge of quickly building a scalable, media-rich website to serve as the central hub for a high-profile online charity event. They needed a reliable digital solution to handle promotional content, a live stream, and massive anticipated traffic. They turned to WP Engine's WordPress hosting platform to meet this need.

WP Engine provided a solution built on its platform with AWS cloud infrastructure, ensuring uptime, security, and scalability. The result was a seamless event that reached over 9 million live viewers, generated hundreds of thousands of online interactions, and raised a six-figure sum for charity. WP Engine's support was critical in handling viral traffic and contributing to one of the most popular live streams ever.

Medium Rare