Wow Group
11 Case Studies
A Wow Group Case Study
Wow Group worked with EO, a business operating across multiple international franchises, to address a significant web presence challenge. The customer faced inefficiencies and brand inconsistency, managing over 15 different domain sites in various languages without a unified voice, leading to duplicated work, multiple logins, and cumbersome, fragmented SEO and analytics.
The solution implemented by Wow Group involved consolidating all sites into a single, scalable Django CMS and Python-built website controlled by a master franchisor, with geo-tagging for different countries. They integrated a custom CSM for multiple languages, Salesforce for payments and leads, and used AWS hosting. This resulted in a 300% increase in organic traffic, stronger global SEO, established a consistent brand tone, and provided scalable infrastructure with clear analytics for each region.