Case Study: Tokyu Corporation achieves rapid multilingual launch and increased international engagement with Wovn Technologies

Sharing the Charm of Shibuya with the World using WOVN.io

Tokyu Corporation needed to quickly make its Shibuya Culture Project content available to growing numbers of foreign visitors and to support multilingual traffic analysis. Facing urgent timing around English-language media tie-ups and wanting to avoid the cost and delay of building a separate site, Tokyu turned to Wovn Technologies and its WOVN.io library system to multilingualize the site.

Wovn Technologies implemented WOVN.io’s library-based multilingualization, cutting development cost and time, enabling the English site to go live before planned articles and allowing rapid addition of other languages (now including traditional Chinese). The solution preserved SEO (translated pages are indexed), enabled the same traffic analysis as the Japanese site, increased time-on-site, and helped attract a foreign audience (about 10% of visitors), while ongoing support from Wovn Technologies resolves issues quickly.

Tokyu Corporation