Case Study: Saba Clinics digitizes patient feedback with WotNot WhatsApp automation

Saba Clinics digitizes 227.12K feedbacks with WotNot

Saba Clinics, a large multi-specialty skincare and wellness center in Saudi Arabia, faced significant challenges with its manual customer feedback system. Their process, which relied on outbound phone calls and paper forms, was time-consuming, prone to error, susceptible to manipulation, and inconvenient for patients. To overcome this, their IT manager sought an automated solution and partnered with the vendor WotNot.

WotNot implemented an automated WhatsApp chatbot solution to digitize the feedback collection process. The bot proactively messaged patients after their visits, asked personalized questions by integrating with Microsoft Dynamics CRM, and dynamically managed follow-up queries. This solution collected over 227,000 feedbacks with high engagement rates, making it Saba Clinics' most effective feedback method and leading them to explore further automation with WotNot.

Saba Clinics