Case Study: Royale Touche engages 96,712 website visitors in 6 months with WotNot

How Royale Touche used WotNot to engage closed to 100K visitors in 6 months & boost advertising ROI

Royale Touche, a decorative laminate manufacturer based in India, was struggling with their previous live chat tool. The tool could not effectively route chats or filter customer profiles, causing their sales and support teams to waste significant time answering basic FAQs instead of connecting with potential buyers. This inefficiency prompted them to partner with vendor WotNot to implement a chatbot solution to automate their pre-sales and support processes.

The solution from WotNot was a custom chatbot that engaged visitors by providing product information, images, and store locations in a decision-tree format. The approach was refined to focus on building rapport and providing help rather than pushing for immediate sales. As a result, within six months, WotNot helped Royale Touche engage in 96,712 conversations with website visitors, drastically improving user experience and successfully automating their customer service and pre-sales engagement.

Royale Touche

Raj Patel

Managing Director