Case Study: Tata Steel achieves 40% faster task completion with Worxwide Consulting UX design services

Tata Steel cuts task completion time by 40% with Worxwide Consulting

Tata Steel, a global steel giant, faced significant challenges with its digital commerce platform that served its vast Indian dealer network. The cluttered interface and disconnected order-to-cash journeys were creating errors, delays, and high support escalations. Worxwide Consulting was engaged to provide UX & CX Design services to address these usability bottlenecks.

Worxwide re-architected the platform's navigation to align with the natural order-to-cash lifecycle and implemented role-based journeys with contextual dashboards. This solution streamlined workflows and improved usability, which resulted in dealers being able to complete tasks 40% faster. The redesign also led to higher dealer satisfaction scores and significantly fewer operational escalations across the network.

Tata Steel