Case Study: Unison Ecommerce Platform Builds a Consistent Commerce Engine with World Headquarters

Unison Ecommerce Platform builds a commercial engine with World Headquarters across five catalog seasons

Unison Ecommerce Platform, a modern design house founded in Chicago, needed a commercial infrastructure to match its high-quality products. Their challenge was to avoid a mediocre storefront or generic catalog that would contradict their brand's conviction for quality and simplicity. World Headquarters (WHQ) was engaged to build this system.

WHQ's solution was to create a complete commercial engine, treating the product as the hero across all channels. This included producing five catalog seasons to serve as a powerful selling tool, building a new ecommerce platform with the same visual conviction as print, and creating flexible campaign infrastructure. The result was a cohesive system that allowed Unison's products to shine consistently across every touchpoint, turning the great product brand into a great selling one.

Unison Ecommerce Platform