Case Study: Bazaarvoice achieves 70% wellness participation and record-high program engagement with WorkTango

Bazaarvoice Skyrockets Program Participation

Bazaarvoice, an 800+ employee software company, struggled to scale employee recognition and participation in wellness and giving programs as it rapidly grew. To address these disconnected, low-awareness initiatives, Bazaarvoice implemented WorkTango (formerly Kazoo) and its Recognition & Rewards platform, including Behavior Bonuses.

WorkTango’s solution incentivized program participation and made results measurable: wellness participation rose to 70% (about three times the average corporate rate), roughly 3/4 of employees actively recognized each other, and the company saw its highest-ever program participation—demonstrating clear engagement and measurable HR impact.

Bazaarvoice

Rich Murr

SVP of Business Technology