Case Study: Webster Bank builds a unified recognition culture with WorkProud

Webster Bank boosts recognition activity 265% with WorkProud

Webster Bank faced the challenge of unifying its employee recognition programs after a merger, which had resulted in fragmented and inefficient processes including manual tracking and limited visibility. This created silos and hindered cultural cohesion across its 4,500-person workforce. To address this, Webster Bank partnered with WorkProud to implement its STARS (Special Thanks and Recognition System) platform.

The solution from WorkProud was a centralized, social-style recognition platform that increased visibility, decentralized budget control for managers, and automated compliance reporting. This led to a 265% increase in recognition activity and a 5-point gain in recognition sentiment on their annual employee survey. WorkProud's platform successfully transformed Webster Bank's culture, streamlined administration, and supported seamless integration during acquisitions.

Webster Bank