Case Study: Groupe Bel streamlines employee special-offer sharing and boosts engagement with Workplace from Meta

Share special offers with your employees

Groupe Bel, a global snacking company with 13,000 employees across more than 30 countries, needed a simpler, more visible way to share employee-only special offers that had previously been sent by email or printed magazines. To streamline this process they adopted Workplace from Meta as the central platform for distributing and promoting these offers.

Using Workplace from Meta, Groupe Bel’s employee committee created an Open Announcements group where designated admins post regular special-offer listings and employees signal interest by commenting on posts. The solution centralized distribution, improved visibility and engagement compared with email/print, and made it easy to promote offers broadly (including making the group a default) for maximum reach.

Groupe Bel