Case Study: nib Group maintains culture and achieves 100% employee adoption with Workplace from Meta

Only people can create virtual communities

nib Group, a health and travel insurer serving about 1.6 million Australian and New Zealand residents plus ~190,000 international students and workers, faced an abrupt shift to remote work at the onset of COVID-19 and needed a single place to centralize critical information, collaboration and culture across eight countries. To meet that challenge, nib deployed Workplace from Meta to keep employees connected, informed and engaged.

Workplace from Meta was used with features like Groups, News Feed, integrations and Workplace Live (biweekly MD updates and executive Live Q&As), plus virtual wellness and social events, to recreate water‑cooler conversations and run a rapid crisis‑communications strategy. The result was strong measurable impact: 100% employee adoption and weekly active use, a 42% increase in mobile app usage and a 200% rise in monthly messages, helping nib maintain culture and boost engagement.

nib Group

Marty Adlington

Chief People Officer