Case Study: StoreHub achieves clearer communication and stronger employee engagement with Workplace from Meta

Enhance effectiveness by separating asynchronous content from high-velocity chat

StoreHub, a technology provider for small and medium retail enterprises with a team of over 100 people across Kuala Lumpur, Manila, Bangkok and Shanghai, was struggling with a chat-based communications tool that worked for groups of up to about 20 but became noisy and easy to miss as the company scaled. Announcements, polls and important conversations were getting lost—especially for staff in the field—so StoreHub adopted Workplace from Meta (Workplace) to address those challenges.

Workplace from Meta helped StoreHub separate asynchronous, content-oriented messaging (announcements, questions, events, polls) from high-velocity chat by using company groups and initiatives like #StoreHubStories to surface important posts and encourage engagement. The change reduced noise, kept chat to small teams, improved meaningful discussion and cross-geography bonding, and made communication noticeably more effective for StoreHub’s 100+ employees.

StoreHub