Case Study: IIFL (India Infoline Limited) boosts CSR engagement across its distributed workforce with Workplace from Meta

Engage employees in the company’s CSR activities

IIFL (India Infoline Limited) needed a way to engage a large, distributed workforce in its CSR activities so employees would know about initiatives and have a platform to participate. To solve this, IIFL adopted Workplace from Meta as its internal communications and collaboration tool to connect office and field staff around social causes.

IIFL’s HR/CSR team used Workplace from Meta to create company-wide CSR groups (admin-posting), share clear participation steps, and post images/videos from field activities; because Workplace is mobile-friendly and accessible to email-less employees, the reach extended to all field staff. The result was broader awareness, increased opportunity for participation in donation drives (for example appeals structured around Rs. 500 donations), and a more inclusive way to mobilize IIFL’s full employee base for social impact.

IIFL