Case Study: Fairy Digital hires 7 writers in 2 weeks with Workello

Fairy Digital - Customer Case Study

Fairy Digital, an Australian digital marketing agency, struggled with a disorganized and time-consuming manual hiring process for content writers. Co-founder Dr. Mark Coster described it as a "mishmash" of spreadsheets, documents, and emails that was difficult to track. To scale their team and meet client demand, they turned to the hiring platform Workello for a solution.

Workello provided a streamlined hiring process with a pre-optimized job description and a time-efficient writing assessment. This centralized system replaced their chaotic method with a single, professional tool that handled candidate communication and scheduling. As a result, Fairy Digital received 140 candidates, tested 30, and hired 7 new writers in just two weeks, significantly accelerating the growth of their content team.

Fairy Digital

Mark Coster

Co-founder