Case Study: Genius Sports achieves unified operations and faster reporting with Workday

Unified operations help prepare Genius Sports for rapid growth on NYSE

Genius Sports needed a more efficient, integrated way to manage finance and people data as it prepared for rapid growth and its NYSE listing. With multiple disparate systems and heavy manual work, the Finance team spent 15 to 20 days on month-end accounts, while the People team struggled to provide even basic operational data. Workday was brought in to support the move to a flexible, business-wide platform.

Workday implemented a unified platform that consolidated financial performance and people data, replacing cumbersome manual processes with digital workflows and self-service capabilities. As a result, monthly reporting and reconciliation times were cut by 50%, teams were better able to share expertise, and managers gained self-service tools that improved efficiency and supported Genius Sports’ readiness for public listing.

Genius Sports

Mark Locke

Chief Executive Officer