Case Study: TruGreen increases applications and retention with Workday Paradox

TruGreen increases applications by 200% and saves $1.8M with Workday

TruGreen, a lawn care company, faced a challenge with high employee turnover that directly impacted its profits. Its clunky recruitment process failed to convert enough quality candidates and created a poor experience for both applicants and its own recruiters. To address this, TruGreen partnered with vendor Workday to implement its Workday Paradox platform, including the Candidate Experience Agent, to transform its career site and streamline hiring.

The solution involved deploying an AI agent named Trudy to automate the early hiring stages. Trudy screens candidates, matches them with jobs, and schedules interviews, which reduced the time-to-schedule from seven days down to just one. This Workday-powered system helped TruGreen hire higher-quality candidates, resulting in 5,000 more employees retained for the next busy season and $1.8 million in recruitment cost savings.

TruGreen