Case Study: LiveRamp achieves profitable growth and greater visibility with Workday

LiveRamp targets growth and expansion with a trustworthy data foundation

LiveRamp needed a trustworthy, cloud-native data foundation to support growth, expansion, and a major re-architecture of its operations. The company chose Workday Financial Management to replace legacy systems and create a single source of financial and HR data that could scale with acquisitions and ongoing innovation.

Workday helped LiveRamp centralize secure, accurate data and reduce the reconciliations that often slow finance teams. As a result, LiveRamp gained greater visibility into workflows, approvals, and notifications, while employees could access Workday wherever they worked. This improved efficiency, productivity, and enabled the finance team to become a more strategic partner to the business.

LiveRamp

Chris Garber

Senior Vice President of Finance and Operations