Case Study: Hattie B's scales restaurant hiring and preserves culture with Workday Paradox

Hattie B's engages 20,000+ candidates annually with Workday

Hattie B's, a family-owned restaurant chain known for its hot chicken and Southern hospitality, faced the challenge of scaling its hiring process as it expanded nationwide. The company needed to efficiently find frontline employees who were not just qualified but also a strong cultural fit to maintain team morale and its "cult of kindness." To address this, they partnered with vendor Workday and implemented its Workday Paradox Candidate Experience Agent.

The solution involved an AI agent named Hattie that interacted with candidates via text, guiding them through applications and scheduling interviews. This automation freed hiring managers from administrative tasks, allowing them to focus on selecting candidates aligned with the brand's values. The results included a more streamlined hiring process, faster restaurant staffing, and a low manager turnover rate of 5%, enabling Hattie B's to effectively scale its culture with the help of Workday.

Hattie B's