Case Study: Acxiom achieves faster, more accurate HR and finance operations with Workday

Acxiom gains efficiency with a unified finance and HR system

Acxiom, a global marketing services and market-data company, was managing nearly 80 HR and finance systems and lacked a single source of truth for its data. After comparing alternatives, Acxiom chose Workday’s cloud-based HR and finance applications to replace its outdated, fragmented environment and improve training, productivity, and reporting.

Workday implemented a unified platform with Financial Management, Human Capital Management, Learning, Expenses, Payroll, and Recruiting, fully deployed in just 60 days. As a result, Acxiom reduced its application count by 93%, cut manual invoice/journal entry effort by up to 70%, reduced purchase-order volume by up to 50%, and gained real-time, more accurate reporting that improved efficiency, visibility, and decision-making.

Acxiom