Case Study: Arizona Cardinals achieve cross-department visibility and faster, flexible budgeting with Workday Adaptive Planning

Football Team Tackles Big Data With Greater Visibility

The Arizona Cardinals, the NFL’s oldest continuously run professional franchise based in Tempe, needed better visibility into the expenses and revenue behind the team — from TV and stadium video board revenue to seasonal hires, travel and event costs. Their budgeting process relied on slow spreadsheets and required a solution designed for budget collaborators, not just accounting, to handle fluctuating and unplanned seasonal expenses.

The team implemented Adaptive Insights’ cloud-based planning software, whose intuitive, plug-and-play interface let budget managers easily record and share data. The result was immediate access to financial information, clearer department-level visibility, and empowered executives making faster, data-driven operational decisions.

Arizona Cardinals

Justin Saltzman

Accounting Manager