Case Study: Software AG achieves 3,400 registrations and 2,700 downloads with WorkCast's virtual event platform

Software AG - Customer Case Study

Software AG, an international enterprise software company, sought to extend its global reach by moving its physical product release conference to a virtual format. Their challenge was to find a robust platform to reliably broadcast a three-day event to a large, international audience across different time zones while replicating the interactive elements of an in-person conference. They partnered with WorkCast to use its virtual events platform and services.

WorkCast provided a fully-branded virtual environment that included keynote speakers, breakout sessions, live Q&A, and audience polls. Supported by a dedicated team, the solution enabled high levels of attendee interaction. The results were significant, with 3,400 registrations, over 320 direct attendee interactions, 1,700 poll responses, and 2,700 resource downloads, allowing for engagement long after the event concluded.

Software AG