Case Study: 4ways Healthcare achieves 10% growth with Workbooks CRM

4ways Healthcare grows 10% with Workbooks

4ways Healthcare, a UK-based teleradiology service provider, faced challenges due to the absence of a formal CRM system. Their sales data was managed on spreadsheets, making it difficult to consolidate public NHS data, understand their sales pipeline, and effectively engage with their pool of reporting radiologists. They selected the Workbooks CRM platform for its adaptability, ease of use, and the high level of support offered.

Implementing Workbooks provided 4ways with a centralized system to manage their complex client data and radiologist information. The solution integrated with NHS datasets and was supported by the Spotler marketing automation integration. This provided greater sales focus and transparency across the entire company. As a result, 4ways achieved a 10% higher growth rate than their competitors, recruited 25 additional radiologists, and significantly reduced manual reporting hours for their finance department.

4ways Healthcare