Case Study: 4ways Healthcare achieves 10% growth with Workbooks

4ways Healthcare achieves 10% growth with Workbooks

4ways Healthcare, a fast-growing teleradiology provider serving over 80 NHS trusts, needed a CRM to replace spreadsheet-based tracking and improve visibility across a complex sales pipeline and radiologist network. They chose Workbooks for its flexibility, ease of use, and strong support, alongside the Workbooks CRM platform.

Workbooks implemented a tailored CRM setup, including customer lifecycle management, NHS data integration, GDPR-compliant radiologist records, and a Spotler marketing integration. As a result, 4ways Healthcare improved sales focus and reporting, enabled faster marketing communication, recruited 25 additional radiologists, reduced spreadsheet use and admin time, and grew 10% more than competitors.

4ways Healthcare

Annie Meharg

Chief Commercial Officer