Case Study: Plenty of Fish achieves rapid company-wide alignment for growth with WorkBoard

Plenty of Fish - Customer Case Study

Plenty of Fish, part of the Match Group portfolio and one of the world’s largest online dating platforms, faced the common fast-growth challenge of keeping leadership, squads, and functional teams aligned on priorities. Sarah Frew, People and Culture, describes how rapid expansion made it critical to create a repeatable way to focus the organization and close the gap between strategy and day-to-day work.

They instituted company-wide OKR (Objectives and Key Results) themes and a formal annual OKR Week to concentrate everyone’s attention on purposeful alignment. Over two years, using that cadence plus a strengthened feedback loop, Plenty of Fish achieved faster, fuller cross-team alignment, clearer priorities, and a more disciplined, improvable OKR process.

Plenty of Fish

Sarah Frew

People and Culture