Case Study: HubSpot achieves streamlined employee onboarding with Workato

How HubSpot saved 100+ man-hours and centralized processes with low-code/no-code automation

HubSpot was growing rapidly, and its HR team was burdened by a highly manual onboarding process spread across 15 different tools and systems. Using Workato, HubSpot needed a way to streamline onboarding from pre-hire through hire and reduce the manual effort involved in moving data between systems.

Workato connected systems like DocuSign, Greenhouse, Workday, Slack, and HubSpot’s enterprise collaboration platform to automate key onboarding steps. The solution automatically marked candidates as hired, uploaded offer letters, sent pre-boarding emails, routed laptop/shipping details, and alerted HR when errors occurred. As a result, HubSpot improved onboarding visibility, reduced manual work, and enabled HelpDesk teams to assign tasks and communicate with new hires with far less effort.

HubSpot

Jasper Madrone

Technology Strategist