Case Study: American Central Transport increases CDL driver leads with Work4

How American Central Transport is keeping more of its trucks on the road with Work4 and targeted Facebook Ads

American Central Transport, a premium service truckload carrier serving major shippers across the eastern half of the United States, needed a new source of leads to seat open trucks, improve job visibility, and reach more qualified CDL drivers in the Midwest and Southeast. To address this, the company turned to Work4 and its custom Facebook ads platform with proprietary targeting capabilities.

Work4 helped American Central Transport target both active and passive driver candidates in the right regions, increasing the volume of driver leads and helping keep more trucks moving. In the last six months, Work4 generated 193 driver leads via Facebook Ads, delivering measurable improvement in recruiting performance.

American Central Transport