Case Study: Touching Clients achieves 75% faster PPC management and scalable, affordable SEM for small businesses with WordStream

3 Ways One Agency Expanded Their Offerings with WordStream

Touching Clients is a small digital marketing agency (under 25 staff) that helps local small businesses with SEO, social, and paid advertising. As they added online PPC services, managing multiple clients directly in Google AdWords became time-consuming and costly, making it hard to scale and to offer affordable SEM to budget‑sensitive clients.

By adopting WordStream, Touching Clients automated manual optimization, used competitive keyword research tools, and followed prioritized optimization alerts. The agency cut PPC management time by about 75%, made SEM services affordable for more small clients, and delivered better ROI while scaling their offerings.

Touching Clients

Kevin Woodcock

Founder