Case Study: a home improvement retailer improves Click & Collect, delivery, and store discovery with Woosmap

Home Improvement - Customer Case Study

Home Improvement, a UK-based home improvement and DIY retailer, faced the challenge of adapting to rapid shifts in shopping habits and lockdowns during the pandemic. They needed a robust geolocation solution to connect their online and offline channels, manage real-time store information like openings and stock, and optimize services like Click & Collect, all while maintaining a strict focus on cost-efficiency. To address this, they partnered with location technology vendor Woosmap, utilizing its Stores API, Store Locator, and Geofencing SDK.

By implementing Woosmap's APIs, the retailer could automatically show customers the closest open store, provide accurate location-based stock information, and streamline the Click & Collect journey. The Geofencing SDK was used to notify warehouses of a customer's imminent arrival for order pick-up. The solution was implemented swiftly, reportedly in just two days, saving significant IT resources. Woosmap provided a 99.9% SLA to handle peak traffic, which helped boost drive-to-store traffic, drastically improve the Click & Collect user experience, and optimize last-mile delivery, all while allowing the cost-conscious company to maintain its competitive pricing.

Home Improvement