Case Study: CloudApp gains full customer journey insight and faster answers with Woopra

CloudApp Answers Every Essential Business Question with Woopra

CloudApp, a fast screen-sharing and collaboration company, struggled to understand what customers were doing as thousands of new users signed up each month. Before Woopra, answering basic business questions and mapping the customer journey required SQL queries and back-and-forth with engineering, taking hours and making it hard to quickly access the right data.

Using Woopra’s customer journey analytics, CloudApp gained instant visibility into signups, account confirmations, drop-off points, subscriptions, and subsequent user actions. The team can now build lifecycle reports in about 10 seconds and review weekly, monthly, and yearly trends to validate product decisions and measure impact, all from one central platform.

CloudApp

Scott Smith

VP Sales