Case Study: Zight achieves instant customer insights and faster decision-making with Woopra

CloudApp Answers Every Essential Business Question with Woopra

Zight, a fast screen- and content-sharing company, faced a tidal wave of customer activity—10–30,000 signups per month—without clear visibility into what users were doing. Before using Woopra, the team relied on time-consuming SQL queries and engineering help to answer basic questions about user behavior, costing hours each day and slowing decision-making.

Woopra gave Zight immediate, self-serve customer and product analytics so teams can map lifecycle events, spot drop-offs, and validate feature impact in seconds. Queries and lifecycle reports that once took hours now run in about 10–15 seconds, enabling weekly benchmarking, faster product decisions, and a consolidated source of truth for customer data via Woopra.

Zight

Scott Smith

VP Sales