Case Study: Striiiipes achieves streamlined global direct-to-consumer sales with WooCommerce

Striiiipes - Customer Case Study

Striiiipes is a Paris-based fashion and lifestyle label that designs and produces limited-edition, often humorous apparel and accessories in-house. Their challenge was to build a direct-to-consumer e-commerce experience that showcased unique, customizable products, cut out middlemen to keep prices affordable, and supported promotions and international shoppers.

They launched a WooCommerce store (developed by Arthur Lhermitte) using extensions like Free Gift Coupons, Product Add-Ons, Name Your Price and a Currency Converter Widget. The setup let customers customize purchases, benefit from promotions, and shop in different currencies — enabling Striiiipes to preserve design control and quality while selling affordably and internationally.

Striiiipes