Case Study: Minipop achieves a handcrafted sustainable e-commerce store for vegan, zero-waste accessories with WooCommerce

Minipop - Customer Case Study

Minipop is a family-run brand from Brittany, France that makes vegan cork bags and zero‑waste accessories from materials like organic cotton, linen and fennel. Facing rising global demand for sustainable alternatives, the company needed an online presence that communicated its handcrafted, eco-friendly values and made it easy for conscious customers to replace disposable products with durable, greener options.

They launched a custom WooCommerce store (with Stripe) built from scratch to reflect the brand’s aesthetic and values. The site showcases their handmade products clearly, simplifies buying for eco-minded shoppers, and supports Minipop’s mission to reduce mass consumption by helping customers choose sustainable everyday alternatives.

Minipop

Hélène

Founder