WooCommerce
322 Case Studies
A WooCommerce Case Study
Fresh Bytes showcases seven specialty retailers — from bulk-focused Toosh Natural Grocery to seafood seller Farming for Tomorrow and beverage brands like SakéOne — that face the common challenge of turning small, niche, perishable-product shops into scalable, profitable online businesses. These stores needed better ways to reach customers beyond local foot traffic while managing complex requirements such as temperature- and weight-based shipping, subscription orders, multiple payment methods, and accurate cost/accounting tracking.
They solved this by building stores on WooCommerce and adding targeted extensions — per-product and table-rate shipping, Stripe and PayPal/Braintree payments, ShipStation, Cost of Goods, Xero integration, subscriptions and memberships, and newsletter tools. The result: streamlined operations, higher conversion rates, reliable recurring revenue, simplified shipping for perishables, unified multi-channel fulfilment, and a flexible, low-cost platform that helped each retailer grow online.
Manuel Bruschi
CEO & Co-Founder