Case Study: Heggerty Phonemic Awareness achieves streamlined online shopping and improved customer experience with WooCommerce

Heggerty Phonemic Awareness - Customer Case Study

Heggerty Phonemic Awareness is an education organization that equips teachers with phonemic awareness curriculum and professional development in English and Spanish to help students become lifelong readers. For their new site, the team asked WooExpert AnnexCore to handle a long list of feature requests, upgrades, and ongoing maintenance — specifically needing deep WooCommerce expertise to optimize online shopping and improve the customer experience for educators.

AnnexCore rebuilt and tuned the WooCommerce store, integrating Mailchimp for marketing automation, Product Reviews and Ratings, QuickBooks Sync for accounting, and Google Analytics for insights, while streamlining checkout and site performance. The result was a more reliable, easier-to-manage storefront that improves the buying experience for educators, enables better marketing and reporting, and simplifies back-office operations.

Heggerty Phonemic Awareness

Michael Heggerty

Heggerty Phonemic Awareness