Case Study: Green Africa Directory achieves a fast, scalable, feature-rich listings platform with WooCommerce

Green Africa Directory - Customer Case Study

Green Africa Directory is a pan‑African directory for environmentally friendly businesses with listings for companies, events, jobs and specials. The project required a highly customized directory experience—many extra fields per listing, new post types and taxonomies, bespoke layout and widget areas, category‑specific advertising, and acceptable page load times despite the large content volume.

The build used the Listings theme and its content builder to extend the listings post type and rapidly create Jobs, Specials and Events with custom fields and layouts. Custom widgets, a tabbed content block, and a modified AdRotate setup provided targeted ad placement and flexible content areas. Query optimization and advanced page caching solved performance issues, delivering a feature‑rich, easy‑to‑manage directory with free and paid listing options and fast page loads.

Green Africa Directory