WooCommerce
322 Case Studies
A WooCommerce Case Study
BAM Bamboo Clothing is a UK-based, environmentally-focused apparel brand founded in 2006 that makes super-soft performance garments from bamboo. Growing from a garage startup to a 40-person team, BAM’s challenge was to scale an online business that supports international customers, preserves the brand’s sustainability mission, and delivers a smooth shopping experience while meeting ambitious environmental targets.
BAM built its store in-house on WooCommerce with the Flatsome theme and a suite of extensions (payments via Stripe and PayPal, InstantSearch+, postcode validation, dynamic pricing, Pinterest integration, variation swatches, and more). The result is a flexible, easy-to-develop ecommerce site that supports localized shopping, reliable checkout flows, and the operational needs of a growing, impact-driven brand.