Case Study: Thistle keeps up with rapid growth and cuts staffing search time by 75% with Wonolo

Thistle - Customer Case Study

Thistle is a fast-growing wellness company that delivers prepared, perishable meals to health-conscious but time‑constrained consumers. As production, fulfillment and delivery volumes surged, Senior Operations Manager Helen Lee struggled to recruit reliable workers quickly—traditional job boards, outsourcing and incentive programs were time-consuming and unpredictable. To scale rapidly, Thistle turned to Wonolo’s on‑demand staffing platform, using Wonoloers for short‑term and seasonal roles.

Wonolo supplied vetted, performance‑rated workers for thousands of delivery, production, fulfillment, events and administrative shifts across Northern and Southern California, allowing Thistle to augment its in‑house team and try-before-you-hire top performers. The partnership improved reliability versus Craigslist, delivered an estimated reduction in employee costs, cut time spent finding staff by about 75%, and enabled Thistle to meet demand spikes with minimal operational overhead.

Thistle

Helen L

Senior Operations Manager