Case Study: LUMA Vision achieves a stronger MedTech brand and digital presence with WONDR

LUMA Vision launches a new digital brand and website with WONDR for global growth

LUMA Vision, a medical device company, needed to launch a new brand and website to reflect their commitment to innovation, differentiate themselves in the market, and support a planned global expansion. They required a comprehensive solution that would effectively communicate their mission, engage stakeholders, and showcase their advanced healthcare technologies with scientific credibility. They partnered with WONDR to undertake this transformative brand journey.

WONDR implemented its strategic LAB+ process to develop a new brand identity, including the name LUMA Vision, and a comprehensive digital ecosystem. The solution featured a design system centered around the concept of dimensional data insight, which was adaptable across digital and print media. WONDR delivered a new website that effectively explains the company's product offerings and communicates its professionalism and credibility, preparing them for their expansion into the US market.

LUMA Vision