Case Study: Forto Achieves 3x Faster Sales Onboarding with Wonderway

How Wonderway helped Forto to slash SDRs onboarding from 12 to 4 weeks

Forto, a logistics company, faced significant challenges with its sales development representative (SDR) onboarding process. The previous method was a disorganized, one-size-fits-all spreadsheet approach that took 12 weeks and lacked any way to assess knowledge retention. This was inefficient for both trainers and new hires. To address this, Forto partnered with the vendor Wonderway to implement a structured sales training platform.

Wonderway's solution provided a self-driven onboarding program with custom learning tracks, built-in assessments, and full visibility into rep progress. This eliminated the need for individual live training sessions. The results were dramatic: Forto slashed its SDR onboarding time from 12 weeks to just 4, a 3x reduction in ramp time. Furthermore, 95% of reps now reach their quarterly quotas following the new onboarding process with Wonderway.

Forto

Dario Schierloh

Head of International Sales Development