Case Study: ActionLink expands pool of qualified candidates with Wonderlic's mobile-optimized assessments

Mobile Wonderlic Assessments Help ActionLink Expand Pool of Qualified Candidates

ActionLink, a retail sales, training and merchandising firm with offices in Akron and Las Vegas, vets up to 18,000 applicants annually for national big‑box electronics programs. As applicants increasingly used smartphones, ActionLink’s lengthy, non‑mobile pre‑employment test caused delays and candidate drop‑off, reducing the pool of qualified hires.

Wonderlic implemented two shorter, mobile‑optimized assessments (CPP and MPA) that integrate with ActionLink’s ATS, making testing faster and more convenient. The result: take rates and the pool of qualified candidates rose significantly, recruiters identify top talent more quickly, hiring decisions improved, and ActionLink became more competitive in recruiting.

ActionLink

Maureen Hascher

Vice President, Talent Acquisition