Case Study: Accord achieves a stronger digital presence with Wolf Logic

Accord launches two websites for clearer positioning with Wolf Logic

Wolf Logic was engaged by Accord, a global consultancy group in the marine and offshore energy sectors, to address a challenge with its digital presence. Accord's two distinct businesses—Accord People for recruitment and Accord Business Partnerships for workforce solutions—were poorly served by their existing online platforms, which failed to communicate their professionalism and created audience confusion.

The solution implemented by Wolf Logic was a dual-website strategy, creating two dedicated platforms with service-specific functionality under a unified brand identity. This approach provided clear market positioning for each business, improved user engagement, and established a scalable digital foundation for future growth. The result for Accord was a stronger, more credible professional presence that supports its long-term business objectives across both service lines.

Accord