Case Study: The Jiu Jitsu Company boosts student retention with Wodify

The Jiu Jitsu Company boosts retention to 90% with Wodify

The Jiu Jitsu Company, a martial arts academy in Philadelphia, partnered with Wodify to solve the challenge of providing a unique and valuable digital experience for its students. Co-owners Josh and Angie Vogel wanted students to come to class prepared, leave feeling confident, and be able to track their progress, but lacked the digital tools to supplement their expert instruction and ensure a consistent curriculum outside of class.

Using the Wodify Core and Perform products, Wodify provided a digital student experience that included pre-class instructional videos, in-class looping videos on TVs via Kiosk+, and post-class note-taking in the Wodify App. This solution delivered exceptional results for The Jiu Jitsu Company, including a 90% retention rate, a 65% conversion rate, and 45% membership growth, firmly establishing them as a leader ahead of their local competitors.

The Jiu Jitsu Company